Social Media for Corporate Innovators and Entrepreneurs

Social Media for Corporate Innovators and Entrepreneurs: Add Power to Your Innovation Efforts

“How can my company use social media to bring out better innovation faster?” This is the key question that I explore in this book, which covers issues such as:

• What are the benefits of using social media for innovation efforts?

• What are the challenges and how can you overcome them?

• How can the different social media platforms help bring out better innovation faster?

• How should companies approach social media for this purpose?

• How can innovation leaders get a better understanding of social media and start maximizing the value of their virtual networks?

Social media has the potential to be a game changer for how companies innovate and companies need to pay full attention to the intersection of open innovation and social media if they want to out-innovate their competitors. This might be unchartered territory, but it is full of interesting opportunities.

http://www.15inno.com/wp-content/uploads/2012/08/Social-Media-for-Corporate-Innovators-and-Entrepreneurs-by-Lindegaard.pdf

Orignal Site with Kindle version

http://www.15inno.com/2012/08/16/freebooks/